Masters in Statistics Oral Defense: "Statistical Models to Predict Popularity of News Articles on Social Networks"

Ziyi Liu, Washington University in Saint Louis

Abstract: Social networks have changed the way we obtain information. Content creators and, specifically news article authors, have an interest in predicting the popularity of content, in terms of the number of shares, likes, and comments across various social media platforms. In this thesis, I employ several statistical learning methods for prediction. Both regression-based and classification-based methods are compared according to their predictive ability, using a database from the UCI Machine Learning Repository.

Host: Todd Kuffner